What is the primary goal of C.A.F.E. Practices?

The primary goal of C.A.F.E. Practices is to ensure high-quality coffee and ethical sourcing. This program was developed by Starbucks to promote sustainability and the ethical treatment of farmers. It focuses on providing guidelines that help farmers produce coffee in ways that are environmentally sustainable, socially responsible, and economically viable.

Through C.A.F.E. Practices, Starbucks aims to create a transparent supply chain that not only improves the quality of coffee but also supports the livelihoods of coffee farmers and their communities. It emphasizes environmental stewardship, fair labor practices, and the quality of the coffee itself, ensuring that the products sold align with the company’s values and commitment to ethically sourced ingredients. This comprehensive approach helps maintain the integrity of the coffee supply chain while fostering relationships with suppliers based on mutual respect and cooperation.